Opening your own practice is an exciting and intimidating time in your life – all the years of tirelessly studying and working have finally paid off, and now you can go off on your own and help countless people from the comfort of your own establishment. But, even though you’re opening practice, it’s still a business just like any other, which means you’ll have to have a few things in place for it to work. That said, here are some essentials to consider when opening your medical practice.
#1 Find a premises
One of the most important aspects of any business is its location. Finding a place with adequate visibility and that is easily accessible to your patients and doesn’t require an arm and a leg in rent seems like an impossible task, but it can definitely be done. When viewing possible options, make sure there’s enough space for everything you’ll need, such as a waiting room and reception, a consultation room, and an office. You may also need a small storage room for supplies and equipment.
#2 Acquire manufacturers
The next step is to partner up with manufacturers for all your medical supplies and instruments you’ll need as well as products to offer your patients. Medical professionals use various supplies each and every day, from medical grade gloves to saline, and you’ll need a company to help you out with everything and more. Be sure to get quotes from a few suppliers before committing to one; after all, you want to get the best price and keep the overheads as low as possible. Aside from the manufacturers, you’ll also need a repair option should any of your equipment ever need some extra attention. For example, if you were to have an ophthalmic practice, then having an Ophthalmic Instrument Repairs contact on standby would save you loads of trouble and headaches moving forward.
#3 Fit the practice
This is the fun part – now is the time to furnish and fit your practice to your liking. First off, you’ll need to buy chairs and furniture for the waiting room, as well as a desk, table and office equipment for the reception area. Afterward, you’ll need to fit the consultation room as well with all the medical equipment you’ll need to provide your patients with the best service. If you have an office as well, furnish the office with furniture that would be comfortable for you and your patients to have discussions after consultations – after all, you want your patients to be at ease every step of the way.
#4 Reliable systems
The systems you have in place will basically be running your practice for you, so they are an integral part of the efficiency and success of your business. You can start by getting a system wherein you can track appointments and save contacts and an accounting system to run the financial side of your practice and follow up on outstanding bills. The accounting system will allow you to know at all times where your practice is financial, which patients haven’t paid their medical bills, and what your expenses and profits are.
#4 Hire staff
Hiring staff can sometimes be a tedious process. First, you’ll have to spread the word that you have job openings at your practice, whereafter candidates will start applying with their resumes. Next, you’ll need to scan through each resume and contact the candidates who could possibly be a good fit for your practice. Afterward, you’ll be conducting interviews with each candidate to learn more about them and explain exactly what their job description entails and what their responsibilities would be. Be sure to communicate salaries and benefits as well, so they’ll know from the start what to expect and where the two of you stand.
This is the most crucial step of opening any business – your marketing will mainly determine the number of patients you acquire initially. At the same time, you don’t have a reputation to fall back on. You can use various marketing techniques to get the word out there that you’re open for business, such as social media marketing, email marketing, and google ads. It would be wise to set aside a decent marketing budget to run various campaigns and solidify yourself within the community – remember, once you’ve become a household name, you’ll never have to market nearly as much as you do now.
By following the above steps, you’ll have a medical practice up and running in no time. After all, this is what you studied for almost a decade for; it’s time to make your dream a reality and enjoy the rewards from all your hard work!