The healthcare industry and Internet marketing have at least one thing in common: both are changing rapidly. Healthcare practice websites built even two or three years ago may be seriously out of date in 2016 and require significant upgrading to continue being effective for patient communication and appointment scheduling. Here are key trends to incorporate[ Read More ]
Brad Shorr is the Director of Content Strategy for Straight North, a Chicago-based B2B internet marketing agency that specializes in SEO, PPC and web design. With their emphasize in assisting other companies, Straight North focuses on improving the online visibility of businesses throughout the U.S. to drive more leads to their website. And, with his many years of industry experience, Brad has been featured in publications, such as Moz, Forbes and Smashing Magazine.