Digital Health

Mind the Gap: 3 Digital Healthcare Marketing Campaigns That Revolutionized the Industry

Healthcare marketers have always been slow to adapt to marketing trends. In fact, marketing efforts in this highly-regulated sector are reportedly two years behind less risk-averse industries. So, it’s no surprise that digital is a largely unexplored and untapped healthcare marketing channel. However, in the last few years, many healthcare marketers have started leveraging digital

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How Diagnosis Medi-Tech Could Take the Strain Off OverWhelmed Doctors and Potentially Save Millions of Lives

A 2015 Cancer Research UK study found that many people suffering the ‘10 red flag signs’ of cancer –such as a persistent cough, a mole changing size or color, or unexplained weight loss– didn’t visit a medical professional because they thought it was ‘trivial’. Whether it be due to long wait times, expensive private health-care

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