Branded Generics Market to Expand at a Value CAGR of 7.3% by 2026
Branded Generics Market: Anti-Hypertensive Drugs Will Witness Significant Demand
Published On : Jan 13,2017
Differential and innovative product strategies that are adopted by various multinational pharma companies have been fuelling the growth of branded generics market at a global scale. These strategies include establishing sustained local capabilities with the strong local talents, engaging in portfolio marketing, recalibrating regulatory affairs, bolstering sales force with the multi-channel engagement and enhancing contracting capabilities.

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