In an era of value-based care that places an increased emphasis on health outcomes, engaging with patients throughout their journey is critical and these are now possible using telehealth and mobile technologies. Today, its all too common for healthcare providers to treat patients on a one-off, situational basis based on information provided at the moment. A patients healthcare journey doesnt begin or end with a single appointment or medical procedure. On the contrary, it is a continuous cycle that requires consistent, personalized attention and communication throughout a patients lifetime to ensure optimal health outcomes.Providers and health systems need to keep this at the forefront, and focus on delivering value and care throughout the patients healthcare journey. This is no small task, but a new breed of patient relationship management technologies are providing critical support for value-based clinics and physicians to maintain regular interaction with patients, support improved health outcomes and enhance the patient-provider relationship.

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