Billed as a “digital health studio,” the newly-launched Doctella aims to help healthcare organizations develop patient-facing apps quickly, easily and inexpensively.Doctella CEO Amer Haider who co-founded Doctella with his brother, Brigham & Women’s Hospital surgeon and public health researcher Adil Haider, MD, and Peter Pronovost, MD, director of the Armstrong Institute for Patient Safety and Quality at Johns Hopkins Medicine says the future of healthcare is “apps and sensors.”

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